Persona Forge

Empowers individuals and teams to forge captivating virtual personas for a variety of purposes, Persona Forge is your key to unlocking a world of dynamic and compelling characters.

Our Solution

The Persona Forge solution has designed to build forge strong and actionable customer personas that links you directly to your target audience and Tap into your customers’ minds.

How can we help?

Time-Efficient Character Creation: Persona Forge accelerates the character creation process, saving creators valuable time .

Consistent Branding: Marketers can use Persona Forge to create consistent and relatable brand personas for targeted marketing campaigns.
Enhanced Storytelling: Writers and game developers can use Persona Forge to breathe life into their characters, creating more immersive narratives.

Inspiration and Collaboration: The platform fosters a community where creators can inspire each other, collaborate on character development.

01.

Basic Personas

Basic personas will be discovered and defined using data clustering and other data analytic methods on available customer demographic, service usage, service experience and transactional data.
Use AI/ML Clustering Models to mine for Customer Habits, Interests and Preferences and other behavioral data captured from various Systems.

02.

Advanced Personas :

Incorporate the qualitative attributes such as psychographic and emotional attitudes which require additional qualitative data from interviews, surveys and focus groups.
Use Look-Alike Models to find Similar Customers from Base with Target Customer Personas.

03.

Customer Journey Personas:

Mapping & Analyzing Journey Experiences by Persona to provide Differentiated Treatments.
Targeting customers in the early stages of discovering a product or service and focusing on customers evaluating different options.